Statistics

• The typical ATM customer will spend 20% more than a non-ATM customer in a convenience store. This percentage rises in a bar, nightclub, or restaurant location
• Indoor and free-standing ATMs are the most widely used types of ATMs, followed by drive-thru ATMs
• Half of adult Americans use ATMs on a regular basis, with higher income Americans using them the most frequently
• 40% of regular ATM users will visit an ATM an average of 10 times per month
• 60% of Americans between the ages of 25 and 34, and 51% between 35 and 49 use ATMs an average of 8 times per month
• The average ATM withdrawal is $60.00
• 43% of customers prefer to receive cash from ATMs rather than their bank

• ATMs bring potential customers into your business in order to access your ATM
• ATM users are habit-driven, often using the same ATM repeatedly. This will bring repeat customers back into your business
• The average ATM customer will spend a substantial portion of site-accessed money with your business
• ATMS provide ultimate convenience to your customers
• Having an ATM can save your business from having to take checks
• Having an ATM reduces credit card fees and charge backs